Do what you do so well that they will
want to see it again and bring their friends.
Have I ever told you I live in a small town? Well, it is small by my standards: The Man Beast and I are California born and bred and while we both have lived on the east coaster longer than the west, Southern Cali is in our blood. However, reverting back to what we've all learned in elementary social studies, by definition, we live in a city. But we function as a small town.
What do I mean?
- In a small town, everybody knows your name (and subsequently, your business)
- In a small town, people will talk about you (even if it's "good" - but more so if it's bad)
- In a small town, your word is law and if you break the law, you're a dead man
This is why having a business with "sticking power" is so important to my community. My
What is the difference between the businesses who stay open for a short time (months, in some cases) and the businesses that stay open for years (multiple generations, even)?
When businesses in this
But hey, sometimes stuff happens. Cars break. Mr. Woodard stands by his cars and makes every last effort to make sure his customers walk away happy.
“A happy customer tells one friend, and unhappy customer tells everybody.”
And walk away happy, they do. And their happiness is what keeps Mr. Woodard in business after all these years. While people in my
town city tell everyone who will listen when they are unhappy and dissatisfied with a service, luckily, they will bestow the same courtesy toward the business that treats them right.
Be sure to visit Woodard's Automotive to see their selection of cars, trucks, and vans currently on sale. You can also visit them on Facebook!